SAN FRANCISCO (KRON) — The new iPhone 7 is now available for pre-order.

It hits stores one week from Friday. Some pre-orders are already sold out.

The wireless carriers are going to extremes to try and lure people to buy from them.

They are offering the new flagship Apple device for free.

But our Tech Reporter Gabe Slate says to be careful with these deals.

Make sure you read the fine print.

The iPhone 7 starts at $650, and the plus version starts at $770.

Watch the above video to see Gabe’s full Tech Trends report.