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NFL Shop in SF to offer exclusive, limited edition Super Bowl 50 merchandise

SAN FRANCISCO (KRON) — Looking to get your hands on some official Super Bowl 50 NFL gear?

The NFL Shop at Super Bowl opens Saturday, Jan. 30, at Moscone Center West in San Francisco and will serve as the official NFL retailer offering limited edition Super Bowl 50 merchandise.


The store is the largest NFL shop featuring more than 1,500 styles and products including exclusive Super Bowl 50 collector merchandise.

The NFL shop will also offer free activities for fans, like player signings, a display of halftime show costumes, an exclusive display of the CFDA designer Super Bowl 50 Bespoke footballs, Players’ Wives Fashion Show and celebrity appearances throughout the week.

Fans will have the opportunity to buy limited edition Super Bowl 50 apparel, memorabilia, and official team merchandise. They will also be able to create customized products, including Nike jerseys, New Era caps, Levi’s denim jackets, t-shirts, footballs, and drinkware.

Some popular items will include SB50 Nike Fly Rush Alpha Jacket, NFL Team Arrival 9Fifty caps worn by the players on Opening Night Fueled by Gatorade, the Super Bowl Gilded 9FIFTY with 18K gold, the most expensive NFL cap New Era has ever created.

Here’s a list of the NFL Shop’s scheduled activities and appearances (provided by the NFL):

The NFL Shop will be open Jan. 30 to Feb. 6 from 10 a.m. to 10 p.m. and on Feb. 7 from 10 a.m. to 2 p.m.