Fifty women have filed a lawsuit against Salesforce, accusing the company of helping the now-defunct website Backpage facilitate sex trafficking.
According to The Hill, the plaintiffs who filed anonymously as “Jane Does” are described as women from cities nationwide who were “sexually exploited and trafficked through Backpage.”
The lawsuit, which was filed in San Francisco Superior Court, accuses Salesforce CEO Marc Benioff of overseeing a strategy where the company claimed to be fighting trafficking but “Behind the scenes … kept taking Backpage’s money and supporting it with the CRM [customer relations management] database of pimps, johns, and traffickers that Backpage needed to operate.”
“Behind closed doors, Salesforce’s data tools were actually providing the backbone of Backpage’s exponential growth,” the complaint states. “With Salesforce’s guidance, Backpage was able to use Salesforce’s tools to market to new “users”—that is, pimps, johns, and traffickers—on three continents.”
Salesforce told Bloomberg that it takes the allegations seriously, but declined to comment.
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